Klean Kanteen
Recycled Steel Campaign Assets

While I enjoy all of the projects I do, occasionally come across a project that excites me on both a personal and professional level. This project with Klean Kanteen (such a lovely company, by the way) was one of those. The company, who’s a B Corp, has started making the first of their products out of recycled steel, and this has a dramatic effect on their energy usage during production. They are an extraordinary company to work with, and I was excited to show these steel containers in such a creative way.

I always try to find the most efficient way to accomplish a project for my clients. For this project we were able to take images (with lots of space around) that could easily be cropped for a variety of uses across social, print and web—creating a cohesive style for this line of products.